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Which blog site is best for earning money?

 


The best blog site for earning money depends on your goals, technical skills, and monetisation strategy. Here’s a breakdown of the top platforms and their suitability for making money:


1. WordPress.org (Self-Hosted)

  • Why It’s Best for Earning Money:
    • Complete control over your blog and its monetisation.
    • Supports all monetisation methods (ads, affiliate marketing, digital products, memberships).
    • Extensive customisation options with themes and plugins.
    • Scalable as your blog grows.
  • Cost:
    • Free software, but you’ll need to pay for hosting, a domain, and premium themes/plugins.
    • Hosting starts at ~$3–$10/month (e.g., Bluehost, SiteGround).
  • Best For: Serious bloggers who want flexibility, growth, and long-term income potential.

2. Blogger

  • Why It’s Good:
    • Free platform, easy to use.
    • Integrated with Google AdSense for monetisation.
    • Suitable for beginners with no upfront cost.
  • Limitations:
    • Limited design and customisation.
    • Less professional compared to WordPress.
  • Best For: Hobby bloggers who want a simple, no-cost way to earn through ads.

3. Medium

  • Why It’s Good:
    • No technical setup needed—focus purely on writing.
    • Earn money through the Medium Partner Program, based on reading time from members.
  • Limitations:
    • Monetisation depends on Medium’s ecosystem (limited to the Partner Program).
    • No customisation or control over branding.
  • Best For: Writers who want to monetise quality content without managing a blog.

4. Wix

  • Why It’s Good:
    • User-friendly drag-and-drop website builder.
    • Supports ads, affiliate links, and product sales on paid plans.
    • Beautiful design templates.
  • Limitations:
    • Limited scalability.
    • Higher costs for premium plans compared to WordPress.
  • Best For: Beginners who prioritise ease of use over flexibility.

5. Squarespace

  • Why It’s Good:
    • Elegant designs and easy-to-use tools.
    • Supports selling digital/physical products and memberships.
    • Ad-free experience.
  • Limitations:
    • More expensive than WordPress.
    • Limited flexibility for advanced monetisation (e.g., ad networks).
  • Best For: Creatives and businesses selling products or services.

6. Ghost

  • Why It’s Good:
    • Built for writers and publishers.
    • Focuses on memberships and subscriptions for monetisation.
    • Minimalist, fast, and SEO-friendly.
  • Limitations:
    • Requires hosting (or use Ghost Pro, which is pricier than WordPress).
    • Less support for ads or affiliate marketing.
  • Best For: Writers and niche creators focusing on paid memberships.

Comparison Table

Platform Customization Monetization Options Technical Skills Cost Best For
WordPress.org High Ads, affiliate, products, memberships Medium $$ Professional blogging
Blogger Low Ads (AdSense) Low Free Beginners, casual bloggers
Medium None Partner Program Low Free Writers, storytellers
Wix Medium Ads, affiliate, products Low $$ Design-focused, small blogs
Squarespace Medium Products, memberships Low $$$ Creatives, businesses
Ghost Medium Memberships, subscriptions Medium $$$ Paid content-focused blogs

Recommendation

  • For Maximum Earning Potential: WordPress.org (flexibility and scalability make it the best option).
  • For simplicity: Blogger or Medium.
  • For Creative Focus: Squarespace or Wix.
  • For Membership Models: Ghost.

Starting with the right platform based on your goals will ensure smoother growth and higher earning potential.

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